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SFP Ep 048 – Final Episode

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Final Episode

Today’s show will serve as JD and Greg’s last hurrah as they’ve both decided to take a break from podcasting—at least for a few months anyway. So in this episode, they’ll share what they’ve been up to and the different projects and opportunities they’ll be working on while they spend time away from the mic. This is one interesting episode so don’t miss it!

In This Episode You’ll Discover:

  • What JD has been working on
  • What the Dollar Club Website is all about
  • JD’s private coaching programs
  • What Greg has been up to
  • What Greg’s product range consists of
  • Greg’s view on influencers
  • One of the key things he has learned about e-commerce
  • JD’s advice for entrepreneurs who want to take their business to the next level
  • Greg’s key advice to entrepreneurs
  • The importance of hanging around the right people
  • Wrap-up

Links & Resources Mentioned in This Episode:

 Quotes from the episode:

People buy based on emotion and then justify with logic. Click To Tweet Don't be afraid to say 'Next' if something's not working and move on. Click To Tweet Figure out what you really want to do, make it happen, and just get up one more time if life kicks you in the guts Click To Tweet

Thanks for Listening & Next Steps!

Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below?

If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!

SFP Ep 047 – Web Designing and Branding with Greg Merrilees

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SFP Ep 047 - Web Designing and Branding with Greg Merrilees

In today’s show, JD and Greg interview one of the best website designers globally, Greg Merrilees. Greg is the founder and the creative director of Studio 1 Design.

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In this episode, he talks about the importance of branding and web designing in a business. They also discuss the things that need to be considered when branding and designing a website.

In This Episode You’ll Discover:

  • What the hosts have been up to recently
  • How Greg started his career
  • Creating Success Shirt website
  • The importance of branding
  • Standing out from other competitors
  • What a brand is made up of
  • What a mood board is
  • Different things you need to address when making a website
  • The importance of a well written copy for your website
  • Designing for mobile and desktop
  • The concept of sticky call-to-action
  • Making websites load faster
  • Redesigning websites
  • Bounce rate
  • The concept of attribution
  • What does ‘money pages’ mean
  • Using a story in money pages
  • Having a homepage video
  • SPIN selling

Links & Resources Mentioned in This Episode:

 Quotes from the episode:

People buy over emotions than logic. Click To Tweet The role of the designer is to really give the copy wings to amplify. Click To Tweet Everything about your brand needs to be congruent, consistent, have clarity, and needs to speak to the tone of the voice of your business. Click To Tweet

Thanks for Listening & Next Steps!

Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below?

If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!

SFP Ep 046 – Holistic PPC with Ilana Wechsler

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SFP Ep 046 - Holistic PPC with Ilana Wechsler

In this episode, Greg interviews PPC expert Ilana Wechsler. Ilana runs a PPC agency and a PPC academy at Green Arrow Digital. She also has a podcast called “Talking Web Marketing”. Ilana talked about the concept of holistic PPC and how remarketing works. If you want to know more about PPC as well as remarketing, you can’t afford to miss this episode!

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In This Episode You’ll Discover:

  • Who Ilana is
  • Ilana’s background story
  • The concept of holistic PPC
  • What remarketing is
  • How remarketing works
  • The assets that you can use in your remarketing campaign
  • Remarketing campaign on Facebook, Instagram, and Google
  • The main things you need to do to get started with holistic PPC and remarketing
  • The biggest mistakes people should avoid

Links & Resources Mentioned in This Episode:

 Quotes from the episode:

Being too nice is not always good but having great morals is a good foundation. #salesforprofit Click To Tweet It has never been easier to brand yourself as an expert. Click To Tweet

Thanks for Listening & Next Steps!

Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below?

If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!

SFP Ep 045 – Bitcoin and Crypto Currency Explained Simply

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Bitcoin Crypto Currency

What do you know about crypto currency? In this episode, JD and Greg tackle a topic people have been talking about lately—crypto currency. Greg simplified what crypto currency means, how it works, and where it is going. They also discussed its relevance in today’s society. If you want to understand crypto currency more and what all the hype is about, don’t miss this episode!

In This Episode You’ll Discover:

  • What Greg and JD have been up to
  • The reason paper money has value
  • Simplification of the world in terms of currency
  • What crypto currency is
  • What Bitcoin is and how it varies in price
  • Understanding blockchain and how revolutionary it is
  • How Bitcoin works and how secured it is
  • Bitcoin as a reserved currency in the crypto currency world
  • What Web 3.0 would look like
  • Longevity of crypto currency
  • The relevance and value of Ripple
  • Ethereum and its smart contracts
  • Living in an age of exponential investing
  • Personal investing and self-managed super fund
  • Difference between index fund and standard managed mutual fund
  • The concept of triangulation

Links & Resources Mentioned in This Episode:

 Quotes from the episode:

Bitcoin is like a digital gold. #salesforprofit Click To Tweet Instead of trying to outperform the market, what about if we buy a slice of the market. #salesforprofit Click To Tweet Only invest the money you are willing to lose. #salesforprofit Click To Tweet

Thanks for Listening & Next Steps!

Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below?

If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!

SFP Ep 44 – Building An Authority Content Blog

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Building An Authority Content Blog

What are you going to do to win the game long term? In this episode, JD and Greg discuss the best way to building an authority blog to help build you list, in addition to paid traffic ads. This is going to be an interesting episode for those people who recognize the value of blogging, but perhaps aren’t sure how to get started or how to have cut through in a now competitive area. Don’t miss this episode!

In This Episode You’ll Discover:

  • The latest marketing projects the hosts have been working on
  • How to effectively use paid traffic
  • Backing up authority blogging with paid traffic
  • The benefits of amplifying content
  • Content and commerce model
  • Examples of content and commerce
  • The most effective way to build a big authority blog
  • What blog length is ideal?
  • Comparison of short blog post everyday versus quality blog post once a week
  • The importance of good quality content

Links & Resources Mentioned in This Episode:

 Quote from the episode:

Click To Tweet

Thanks for Listening & Next Steps!

Thanks so much for joining us this week. Have some feedback or questions you’d like to share? Leave a note or join the conversation in the comments section below. We’d love to hear about your blogging experience and what you’ve found challenging in this area or what you’ve found to work really well in your market.

If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!

SFP Ep 43 – Business and Lifestyle Design with James Schramko

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4X Business Growth By Acquisition with Peter Moriarty

Are you tired of working more hours to make more money? In this episode, Greg and JD interview James Schramko. James is a business coach who specialises in online business. He is the founder of Super Fast Business and the author of the book, “Work Less Make More.” If you want to learn how to strike the right balance between work and lifestyle, this is one episode you can’t miss!

In This Episode You’ll Discover:

  • How people measure success erroneously
  • How to go about lifestyle design properly
  • The person who influenced him
  • What prompted him to realize the importance of sleep
  • Benefits of surfing
  • The importance of using scale in your business
  • What Effective Hourly Rate (EHR) is all about
  • The concept of the shit sandwich

Links & Resources Mentioned in This Episode:

 Quotes from the episode:

The easiest time to sell an event is while you're still at the event prior to it. #salesforprofit Click To Tweet An absolute destroyer of sleep is alcohol. #salesforprofit Click To Tweet You can stop doing a lot of things that you think are important. #salesforprofit Click To Tweet

Thanks for Listening & Next Steps!

Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below?

If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!

SFP Ep 42 – 4X Business Growth By Acquisition with Peter Moriarty

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4X Business Growth By Acquisition with Peter Moriarty

Are you looking for ways to increase your business growth by as much as 4x?  In this episode, JD and Greg interview Peter Moriarty, a small business cloud technology expert and the founding partner and managing director of itGenius Australia. He will show you how he grew his business exponentially through acquisition and how you can too. In addition, you will also gain insights into the processes involved in acquiring a business. This really is one episode you can’t afford to miss!

In This Episode You’ll Discover:

  • What your hosts have been up to
  • What itGenius is
  • Peter’s journey in becoming an Entrepreneur
  • Spanning out into a web hosting business
  • Peter’s first business acquisition and how his process worked
  • Learnings from the first business acquisition
  • How business owners communicate with itGenius
  • Raising capital to acquire a business
  • Customer Communication Plan
  • How they doubled the business just within 24 hours
  • Growing the business progressively
  • The anticipation and excitement of getting the deals across the line
  • What’s next for Peter
  • Who is their ideal customer

Links & Resources Mentioned in This Episode:

 Quotes from the episode:

If you know the value of the business for yourself and you can create more value from that transaction, then there’s a massive upsize for you. #salesforprofit Click To Tweet When you are buying a business, you have to take into account your cost of capital. #salesforprofit Click To Tweet It’s all about connecting with them (customers) and making sure they don’t feel like a number. #salesforprofit Click To Tweet

Thanks for Listening & Next Steps!

Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below?

If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!

SFP Ep 41 – Engineering More Profit and Cash in the Business with Jason Skinner

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Engineering More Profit and Cash in the Business with Jason Skinner

Are you chasing revenue or engineering profit? Greg interviews Jason Skinner, chief accountant and business strategist, of Skinner Hamilton. They discuss different concepts on engineering profit like the concept of profit wedge and the 5 key profit drivers. Jason also shared the value of meeting with your accountant. Don’t miss this episode!

In This Episode You’ll Discover:

  • How Jason ended up where he is now
  • Thoughts on how and why people are chasing revenue rather than engineering profit or cash
  • The Concept of Profit Wedge
  • Mistakes made when the focus is on revenue
  • What is a ‘Reverse Budget’ and how you can apply one
  • Quantifying what you are chasing and knowing your goals
  • Quarterly vs Annual meetings with your accountant
  • 5 Key Profit Drivers
  • Understanding the difference between gross profit and net profit
  • The difference between accounts receivable and accounts payable
  • The Car Analogy on Accounts Payable
  • Inventory day figures
  • Importance of Accounting

Links & Resources Mentioned in This Episode:

 Quotes from the episode:

The time with your accountant should be spent analyzing numbers, and not actually preparing tax returns. #salesforprofit Click To Tweet Establish a time in each month that you’re going to sit down and pay your bills. #salesforprofit Click To Tweet When you are selling more and you’re making less margin, your profit wedge is in reverse. #salesforprofit Click To Tweet

Thanks for Listening & Next Steps!

Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below?

If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!

SFP Ep 40 – Launching and Scaling on Amazon with Kiri Masters

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Launching and Scaling on Amazon with Kiri Masters

Learn how to be successful with Amazon! In this episode, JD and Greg interview Kiri Masters, an Amazon marketing expert, on how Amazon can help businesses on their sales. She shares some hard facts about Amazon and tips on marketing that you need to know. Don’t miss this episode!

In This Episode You’ll Discover:

  • Who Kiri Masters is
  • Kiri’s story and how she ended up in U.S
  • How Kiri grew the business from one person to twenty people
  • The success of the Amazon Prime Program
  • The impact of Amazon coming to Australia and to Australian businesses, retailers and opportunities
  • How Amazon are making things easy by handling import requirements and other fulfillments requirements
  • Why Amazon is catalogue-driven
  • Kiri’s thoughts about selling your own brand vs being a distributor of someone else’s
  • How to get sales velocity
  • How to get your product/s to gain momentum fast
  • How product bundling works
  • The main key to scaling seven figures and beyond
  • How Bobsled Marketing works with businesses

Links & Resources Mentioned in This Episode:

 Quotes from the episode:

Click To Tweet Click To Tweet Click To Tweet

Thanks for Listening & Next Steps!

Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below?

If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!

SFP Ep 39 – Millionaire Mindset

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Millionaire Mindset

Are you programmed to be rich in your life? In this episode, JD and Greg discuss about the The 15 Must-Know Differences Between The Rich and The Poor handwritten report. The report goes into detail about how the rich thinks and behave and compares that to the poor-man mindset.  Do you want to know how to ensure that you are on the path to be rich? Learn just how different the mindsets are between the rich and the poor, discover what path you are currently on and take note of the right mindset that will get on the path to thinking rich. Don’t miss this episode!

In This Episode You’ll Discover:

  • What’s going on with them recently
  • Discussion about thinking and behaving like the rich
  • How programming leads your thoughts and feelings
  • The crowd you hang with matters
  • Meeting people that drain you
  • Having the right mindset
  • Differences between how the rich and the poor think:
    • The rich like to hangout with people who say “Why not”.
    • The rich often get paid on results value while the poor on the number of hours they worked.
    • The poor do the work and then get paid while the rich get paid and then do the work.
    • The poor earns, spend, saves and then invests what’s left while the rich earns, saves, invests and then spends what’s left.
    • The rich tends to look at mindset as crucial to success unlike the poor.
    • The poor are saying “I don’t like selling” while the rich are thinking that nothing happens until the sell has been made.

Links & Resources Mentioned in This Episode:

 Quotes from the episode:

Click To Tweet Click To Tweet Click To Tweet

Thanks for Listening & Next Steps!

Thanks so much for joining us this week. Have some feedback you’d like to share? Leave a note and start or join the conversation in the comments section below?

If you enjoyed this episode, please subscribe and leave an honest review for Sales For Profit on iTunes. Ratings and reviews are super helpful and greatly appreciated as it helps us expose this show to a wider audience – plus, we read each and every one of them!