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SFP Ep 046 – Holistic PPC with Ilana Wechsler

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SFP Ep 046 - Holistic PPC with Ilana Wechsler

In this episode, Greg interviews PPC expert Ilana Wechsler. Ilana runs a PPC agency and a PPC academy at Green Arrow Digital. She also has a podcast called “Talking Web Marketing”. Ilana talked about the concept of holistic PPC and how remarketing works. If you want to know more about PPC as well as remarketing, you can’t afford to miss this episode!

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In This Episode You’ll Discover:

  • Who Ilana is
  • Ilana’s background story
  • The concept of holistic PPC
  • What remarketing is
  • How remarketing works
  • The assets that you can use in your remarketing campaign
  • Remarketing campaign on Facebook, Instagram, and Google
  • The main things you need to do to get started with holistic PPC and remarketing
  • The biggest mistakes people should avoid

Links & Resources Mentioned in This Episode:

 Quotes from the episode:

Being too nice is not always good but having great morals is a good foundation. #salesforprofit Click To Tweet It has never been easier to brand yourself as an expert. Click To Tweet

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